Following recent election troubles in the capital, the African holiday hot spot of Kenya is now ‘back on track’ said Virgin Atlantic boss, Sir Richard Branson at the launch of his new advertising campaign in Nairobi, primarily aimed at increasing tourism for Kenya.

Sir Richard Branson said:

“Tourism in Kenya is the number one industry for the nation and visiting now will make a huge difference to the locals who rely on the industry for a living.  The post election troubles, which were predominantly focused on the non-tourist areas, have now subsided.”

More than two million tourists visited Kenya in 2007, according to the billionaire.  Kenya is famous for its safari trips and wildlife parks.

Since Virgin Atlantic’s new Terminal 3 home at Heathrow opened, its travellers to Kenya have increased by more than 4 percent in the last month and Upper Class visitors have increased by more than ten percent.